This week on The TrueGroup Agency Meets... Podcast, we sit down with Mustafa Himdi, Head of Creative Strategy at Condé Nast. Mustafa shares his journey from Amsterdam’s advertising scene to leading creative strategies at one of the world’s top media companies. We discuss the evolving role of a creative strategist, balancing authenticity with client needs, and the importance of cultural trends, offering insights on storytelling, the future of digital content, and advice for aspiring creatives.