The Five Minute Fix Ep47 - Marketing Sustainable Products & Initiatives

Patrick Lambert

#alwaysevolving

Entrepreneur, Presenter. Marketing, Web3, Cars, Property.

Currently working on uGen: Web3 social content platform

Ben Collins is a Creative Director 👑
Business Founder x 5 🚀
Loves nuts 🥜

Writes about entrepreneurship, marketing and the gym

www.kingbenny.co.uk

The Five Minute Fix Ep47 - Marketing Sustainable Products & Initiatives

On this episode of The Five Minute Fix Ben and Patrick discuss the marketing of sustainability projects. They explore the idea of authentic marketing and how focusing on the benefits of a sustainable project can be more effective than resorting to greenwashing. They also discuss the importance of having a good underlying product and how marketing should highlight the convenience and features of sustainable products. Finally, they touch on mega projects that could save the world, such as launching a solar power station into space and building energy islands.

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